Summary:
According to the latest research from CarringtonCrisp, the UK-based business school consultancy service, the financial crisis has not deterred prospective MBA students from taking up the degree.
One surprising finding of the survey was in the area relating to curriculum. While content such as strategic management and leadership placed as a high value with respondents, there were four areas that languished at the bottom of the popularity lists: taxation, logistics, outsourcing and……. ethics.?!
The survey was conducted online with prospective students through a range of sources such as Facebook and LinkedIn. A total of 91 countries participated, with the largest group coming from India, followed by Australia and the UK.
Article Quote:
“According to the report – Crisis? What crisis? – only 7 per cent of the 723 prospective students surveyed reported that their attitude towards the MBA had become more negative as a result of the financial crisis.”
While is is appropriate for strategic management and leadership to have a high value in curriculum content, it is surprising that ethics ranked so low on students’ list of importance.
If we are to improve investor confidence, ethics needs to be valued by the new group of business leaders entering the job market. If ethics is not valued, we are likely to see a repeat of the financial lending institution scandal which put the global market into a recession, or scandals such as those of the 90’s.
For more on strategic planning, see http://www.performancesolutionstech.com/category/strategicplanning/