Summary:
In the article, the author talks about his book Brainzooming. He offers advice to help companies come up with a strategic plan. He illustrates this with an example of how bringing in new perspectives can get your people thinking about strategic planning.
Article Quote:
“A critical component of a successful strategic plan is a well-established strategy foundation – a compilation of information and intelligence covering your industry, global markets, customers, and the environment. Particularly relevant this year is the need to produce an accurate economic forecast with meaning and relevance for the business. And given the uncertainty surrounding the global economy, this can be a daunting task.”
Link: http://brainzooming.blogspot.com/2009/11/getting-ready-for-2010-strategy.html
Strategic planning is, of course, important and every organization needs a goal to work towards. However, once you come up with the strategy, it needs to be put into action.
What often happens is that high level initiatives don’t get broken down into manageable tasks that can be easily digested. If you aren’t using a strategic planning technology, then you probably aren’t communicating effectively to everyone in the organization.
The strategic plan needs to be easily managed through to-do lists and emails so that through our day-to-day projects, the plan is being implemented. Putting everyone on the same page, so to speak, will allow you to translate important objectives.
For more information on strategic planning, see http://www.managepro.com/executestratplan.html
Tonya Welch
ManagePro.com
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